After 11 months of hoping, praying, and more than a little begging, 18 finalist cities came away empty handed from the lottery for Amazon’s second headquarters, which promised the winner a Powerball of 50,000 high-paying jobs, $5 billion in direct investment, and an economic boon.
On Nov. 12, Amazon confirmed that it had chosen two locations—Long Island City in the New York borough of Queens, and the Crystal City neighborhood of Arlington, Va.—where it will split its hiring and investment plans for its second homes.
Amazon’s overhyped yet secretive selection process—starting with the announcement of its plans in September 2017, followed by a six-week pitch period that drew bids from 238 cities—produced a short list of metros whose elected officials and business leaders pleaded their cases and promised the moon: tax breaks, land grants, and infrastructure improvements in the billions of dollars. (Why this largesse should be bestowed on one company is a topic for another time.)
As it turned out, though, Amazon’s HQ2 picks may have been preordained. The two cities already had the greatest number of Amazon employees outside of Seattle, and they offer a robust talent pool. Arlington is also near Washington, D.C., where Amazon’s Chairman and CEO Jeff Bezos lords over the Washington Post.
See Also: Amazon selects HQ2 cities
If, in fact, the two winners were always the frontrunners, and this whole exercise was a charade (as some of the chagrined cities suspect), Amazon pulled off a masterful act of manipulation and mass hypnosis, convincing the other contenders they had a legit shot. Officials in places like Denver, Chicago, and Boston—which were among the “leaders” cited in media speculation—are probably still scratching their heads about why their cities were also-rans.
During its vetting process, the tech giant gained access to troves of financial and demographic data about the cities it was considering. I don’t think it’s too cynical to suggest that Amazon will eventually use this information for other business purposes.
What, exactly, will the two winning cities be getting for their efforts, aside from more mass transit congestion? Probably not equal to what Amazon’s 14-million-sf presence has meant to Seattle’s economy and growth.
The stage has been set for Round 2, where developers and AEC firms trip over each other trying to get a piece of whatever Amazon is planning to either build or renovate. (The New York Times reported that Amazon informed the winners that it wants 500,000 sf of office space available in 2019.)
But before any firms enter the fray, it’s worth remembering that Seattle-based NBBJ has designed a number of buildings for Amazon, including its Spheres glass domes in Seattle, for which Magnusson Klemencic Associates was the structural engineer.
Related Stories
| Jan 9, 2015
Santiago Calatrava talks with BBC about St. Nicholas Church on Ground Zero
Calatrava reveals that he wanted to retain the “tiny home” feel of the original church building that was destroyed with the twin towers on 9/11.
Smart Buildings | Jan 7, 2015
NIBS report: Small commercial buildings offer huge energy efficiency retrofit opportunities
The report identifies several barriers to investment in such retrofits, such as the costs and complexity associated with relatively small loan sizes, and issues many small-building owners have in understanding and trusting predicted retrofit outcomes.
| Jan 7, 2015
University of Chicago releases proposed sites for Obama library bid
There are two proposed sites for the plan, both owned by the Chicago Park District in Chicago’s South Side, near the university’s campus in Hyde Park, according to the Chicago Sun-Times.
| Jan 7, 2015
4 audacious projects that could transform Houston
Converting the Astrodome to an urban farm and public park is one of the proposals on the table in Houston, according to news site Houston CultureMap.
| Jan 6, 2015
Snøhetta unveils design proposal of the Barack Obama Presidential Center Library for the University of Hawaii
The plan by Snøhetta and WCIT Architecture features a building that appears square from the outside, but opens at one corner into a rounded courtyard with a pool, Dezeen reports.
| Jan 2, 2015
S&ME to acquire Littlejohn
Companies plan to join forces, combining their strengths to create a leading engineering, design, planning, environmental and construction services firm.
| Dec 19, 2014
Zaha Hadid unveils dune-shaped HQ for Emirati environmental management company
Zaha Hadid Architects released designs for the new headquarters of Emirati environmental management company Bee’ah, revealing a structure that references the shape and motion of a sand dune.
| Dec 18, 2014
International Parking Institute and Green Parking Council collaborate with GBCI
The new collaboration recognizes importance of sustainable parking facility design and management to the built environment.
| Dec 17, 2014
USGBC announces 2014 Best of Green Schools honorees
Houston's Monarch School was named the K-12 school of the year, and Western Michigan University was honored as the top higher-ed institution, based on environmental programs and education efforts.
| Dec 17, 2014
ULI report looks at growing appeal of micro unit apartments
New research from the Urban Land Institute suggests that micro units have staying power as a housing type that appeals to urban dwellers in high-cost markets who are willing to trade space for improved affordability and proximity to downtown neighborhoods.
