Heineken USA’s headquarters at 360 Hamilton Avenue in White Plains, N.Y. consolidates Heineken offices from two other locations into one, primary location.
Spector Group, the primary interior architect for the redesign focused on two main improvements with the redesign: the expansion of the company’s bar and social zones and the enhancement and densification of the existing 60,000-sf bi-level space. “Creating an open and collaborative environment was our primary goal for Heineken’s new office design,” says Scott Spector, AIA, a Principal of Spector Group, in a release.
Employees and guests enter the building and are immediately greeted with a palette of simple raw materials. These materials are offset by modern design elements located throughout the expansive bar, “insperience” hub, and reception area. Large interactive screens and the experiential bar design highlight Heineken’s innovative company culture.
As part of creating a new open work style, the dedicated office spaces were converted to meeting and team rooms. A centrally located café is meant to increase the sense of community among employees. Platforms at the base of the intercommunicating stairway, which was altered to make it more open, provide casual breakout spaces.
The completed headquarters redesign, according to Ron Siesser, Senior Director of Human Resources, Heineken, USA, reflects the company’s “commitment to being a social, communal, and, most important, fun portfolio of brands.”
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Related Stories
| Aug 30, 2013
State Government Report [2013 Giants 300 Report]
Stantec, Jacobs, PCL Construction among nation's top state government design and construction firms, according to BD+C's 2013 Giants 300 Report.
| Aug 28, 2013
Federal Government Report [2013 Giants 300 Report]
Building Design+Construction's rankings of the nation's largest federal government design and construction firms, as reported in the 2013 Giants 300 Report.
| Aug 26, 2013
What you missed last week: Architecture billings up again; record year for hotel renovations; nation's most expensive real estate markets
BD+C's roundup of the top construction market news for the week of August 18 includes the latest architecture billings index from AIA and a BOMA study on the nation's most and least expensive commercial real estate markets.
| Aug 23, 2013
5 most (and least) expensive commercial real estate markets
With an average cost per square foot of $16.11, Stamford, Conn., is the most costly U.S. market for commercial real estate, according to a new study by the Building Owners and Managers Association International. New York and San Francisco are also among the nation's priciest markets.
| Aug 22, 2013
Energy-efficient glazing technology [AIA Course]
This course discuses the latest technological advances in glazing, which make possible ever more efficient enclosures with ever greater glazed area.
| Aug 22, 2013
6 visionary strategies for local government projects
Civic projects in Boston, Las Vegas, Austin, and suburban Atlanta show that a ‘big vision’ can also be a spur to neighborhood revitalization. Here are six visionary strategies for local government projects.
| Aug 22, 2013
Warehouse remake: Conversion project turns derelict freight terminal into modern office space [slideshow]
The goal of the Freight development is to attract businesses to an abandoned industrial zone north of downtown Denver.
| Aug 20, 2013
Code amendment in Dallas would limit building exterior reflectivity
The Dallas City Council is expected to vote soon on a proposed code amendment that would limit a building’s exterior reflectivity of “visible light” to 15%.
| Aug 16, 2013
Today's workplace design: Is there room for the introvert?
Increasingly, roaming social networks are praised and hierarchical organizations disparaged, as workplaces mimic the freewheeling vibe of the Internet. Research by Susan Cain indicates that the "openness" pendulum may have swung too far.
| Aug 14, 2013
Green Building Report [2013 Giants 300 Report]
Building Design+Construction's rankings of the nation's largest green design and construction firms.
