Chicago-based Mary Cook Associates (MCA), a national, award-winning commercial interior design firm, released new photography of Notion, a mid-rise apartment community located outside of Atlanta in Decatur, Ga. MCA designed more than 8,000 sf of interior and exterior amenity space at Notion, which celebrated its grand opening earlier this spring.
Located at 125 N. Arcadia Ave., Notion is part of the larger Sam’s Crossing Village mixed-use development, which includes 12,000 sf of retail anchored by a Publix grocery store. The community’s 290 upscale apartment residences include studios, one- and two-bedroom units.
Mary Cook Associates-designed interiors with coffee shop atmosphere
The design team at MCA worked closely with developer Toll Brothers Apartment Living and design architect Dwell Design Studio to develop an interior concept for Notion inspired by Decatur’s tree-lined streets, boutique retail and vibrant restaurant and coffee shop scene. Notion features a mix of contemporary furnishings, inviting textures, curated accessories and artwork—including a colorful branded wall made up of repurposed book spines—and three separate coffee bars to accentuate the coffeehouse atmosphere.
“The unique makeup of downtown Decatur presented our design team with an opportunity to create a living environment that mirrors the eclectic energy of the neighborhood while speaking to the sophistication and active lifestyle of today's renters,” said Mary Cook, president and found of Mary Cook Associates. “MCA’s researched design approach is guided by our deep understanding of the psychographics—the values, attitudes, interests, lifestyles and aspirations—of the end-users, allowing our team to execute aesthetically pleasing and high-performing spaces that foster creative expression, productivity and social engagement among residents.”
Notion incorporates high-end design elements that provide optimal functionality in its common areas, such as a hospitality-inspired lobby lounge and mailroom; expansive co-working space featuring communal and private workstations; a well-appointed exhibition kitchen and adjacent library lounge; and a 24-hour gaming lounge offering billiards, a beverage hub with beer and wine on tap, and a variety of seating options.
Additional amenities include a resort-style pool with cabanas; a landscaped courtyard with grills and lawn games; a dog park and “paw-spa;” a self-serve bicycle shop and storage area; and a club-quality fitness center with state-of-the-art machines for cardio and weight training, a fitness-on-demand studio and WellBeats for HIIT.
“It was important to understand what motivates residents and how they can interact with the spaces,” noted Cook. “Our research showed residents value functionality, flexibility and productivity, so we designed the common areas to support a variety of activities, and also transition seamlessly from day to night use. The end result provides multiple opportunities for residents to gather, converse, read, peruse social media, enjoy a beverage and collaborate on professional work.”
According to Cook, the holistic and site-specific interior design approach at Notion contributed to the community outperforming original leasing projections, quickly approaching full capacity following its grand opening. Notion represents the latest partnership between Mary Cook Associates and Toll Brothers Apartment Living and the second Atlanta-area collaboration between the two firms, following the completion of Oleander in Brookhaven in 2019.
About Mary Cook Associates
Established in 1986, Mary Cook Associates (MCA) is a fully integrated interior architecture and design firm nationally known for creating innovative interiors for leading owners and developers of real estate. The firm’s projects include multifamily, model homes, student living, senior living, clubhouses, restaurants, and hospitality environments. MCA’s work emphasizes functionality, showcases possibilities, and delivers a measurable Return on Environment (ROE℠). MCA’s team includes more than two dozen designers and architects that are strategic, imaginative and skilled at designing a wide variety of spaces that respond to demographic, geographic and lifestyle influences of target markets. Smart, functional spaces that establish immediate connections with their users and boost Living Better by Design℠, increase property value, and accelerate sales and occupancy rates are the hallmarks of the results MCA consistently achieves. In its 36th year, the firm continues to expand its national presence with award-winning work across the country.
Related Stories
| Dec 9, 2013
ULI: Real estate market in 2014 will be 'recovering from the recovery'
The U.S. commercial real estate market is gradually “recovering from the recovery” and will “gain momentum” in 2014, according to ULI CEO Patrick L. Phillips.
| Dec 9, 2013
Does technology help or hinder innovation?
Whether digital technology will help or hinder workplace insights remains a topic of ongoing debate. FastCo.Design features insights from business scholars on both sides of the issue.
| Dec 9, 2013
What is life cycle cost optioneering?
Life cycle cost optioneering is a way of assessing alternative design options, analyzing their long-term capital and operational costs to identify those with the lowest price tag, over the entire life cycle.
| Dec 6, 2013
French concert hall includes integrated musical elements [VIDEO]
La Métaphone, a concert hall in Ognies, France, is a 1,980-sm facility with the unique characteristic of being a structural musical instrument. The solar-powered building incorporates musical elements in its walls, which can be played by musicians inside or outside the facility.
| Dec 6, 2013
Goettsch Partners selected 2013 AIA Chicago Firm of the Year
Architecture firm Goettsch Partners (GP) has been named the 2013 Firm of the Year, as conferred by the Chicago chapter of the American Institute of Architects (AIA Chicago). The award is the highest honor a firm can receive from the chapter.
| Dec 5, 2013
Maximizing the impact of online marketing
Because most professional services firms exist to help their clients reduce risk and navigate an uncertain future, they tend to approach the world of online or digital marketing with some caution. Here are four tips for maximizing the impact of online marketing.
| Dec 5, 2013
Exclusive BD+C survey shows reaction to Sandy Hook tragedy
More than 60% of AEC professionals surveyed by BD+C said their firms experienced heightened interest in security measures from school districts they worked with.
| Dec 5, 2013
Translating design intent from across the globe
I recently attended the Bentley User Conference in Vejle, Denmark. I attended the event primarily to get a sense for the challenges our Danish counterparts are experiencing in project delivery and digital communication. One story I heard was from a BIM manager with Henning Larsen Architects in Denmark, who told me about a project she’d recently completed overseas in the Middle East. She outlined two distinct challenges and offered some interesting solutions to those challenges.
| Dec 4, 2013
SmithGroupJJR opens office in Shanghai, China
SmithGroupJJR, the oldest architecture and engineering firm in the U.S., has opened an office in Shanghai, China. The firm will focus on several of China’s biggest growth markets: research and development, healthcare, continuing care/retirement communities, and higher education.
| Dec 4, 2013
First look: Dubai's winning bid for World Expo 2020 [slideshow]
Dubai has been chosen as the site of the 2020 World Expo. HOK led the design team that developed the master plan for the Expo, which is expected to draw more than 25 million visitors from October 2020 through April 2021.