Versatility topped Ron Cleveland’s list of priorities when he and his wife decided to construct a new building in Beaumont, Texas, to accommodate the two businesses they jointly own.
Cleveland also wanted to create a structure that would serve as an effective marketing tool for his construction firm.
An 11,526-sf custom metal office building met both goals and, since opening its doors in 2010, has served as the headquarters of both Ron Cleveland Construction Co. and the local Keller Williams Realty franchise.
“I wanted to be able to say, ‘Here’s what you can do with a metal building’ to clients and potential clients,” says Cleveland, a Star builder since 1979. “So many people have a preconceived notion of a metal building as just a rectangular box with tin walls. That is definitely not the case.”
Now it’s not unusual for prospects to visit Cleveland’s space without knowing it’s a metal building.
“I’ve had clients come here to meet with me about constructing a new office building who were not even aware this was a metal building,” he says.
Cleveland also has had people ask him how it was possible to build a wooden porch without supporting columns.
“I tell them it’s not wood; it’s structural steel surrounded by wood. Sometimes they don’t believe it,” he says.
The structure is designed to withstand a 130 mph wind load, and its exterior walls are open to metal stud framing and brick veneer. The lack of interior load-bearing walls provides ultimate flexibility for current and future tenants.
“If I sold this building, it could easily be redesigned to accommodate a doctor’s office or any other kind of business,” Cleveland says. “Because of the large clear-span interior, there is a lot of flexibility to rearrange the space as you choose.”
That flexibility also facilitates synergies between the two businesses that currently occupy it.
“This has become a one-stop shop for commercial real estate,” he says. “We sell land, do design and build from this one office.”
The project’s three main sections form a U-shaped building. An eight-foot, three-sided overhang at the entrance features cedar siding at the soffits that matches the window trim and exterior column wraps. Overhangs at the gabled ends of the entrance include two hip frames, each of which attaches below the roofline to create a Dutch-type hip gable. Above the hip frames, the building extends beyond the roofline to create a mission-style aesthetic.
Two roof planes feature custom-designed valley beams and purlins that attach to the beams with open areas below. The roof planes accommodate false dormers with sheeting and trim that match the roof panels.
Beyond providing customers of both businesses with a positive first impression, the new building also has directly contributed to Cleveland’s bottom line.
“I’ve sold two buildings because of this building,” Cleveland says. “It’s helped my business very nicely.”
Building Team:
Owner: Ron Cleveland
Star Builder: Ron Cleveland Construction Co. LLC
Architect: Architectural Alliance, Inc.
General Contractor: Ron Cleveland Construction Co. LLC
Erector: Ron Cleveland Construction Co. LLC
Roof Panels: Star Building Systems
Insulation: Guardian Building Products
Related Stories
| Nov 16, 2010
Green building market grows 50% in two years; Green Outlook 2011 report
The U.S. green building market is up 50% from 2008 to 2010—from $42 billion to $55 billion-$71 billion, according to McGraw-Hill Construction's Green Outlook 2011: Green Trends Driving Growth report. Today, a third of all new nonresidential construction is green; in five years, nonresidential green building activity is expected to triple, representing $120 billion to $145 billion in new construction.
| Nov 16, 2010
Calculating office building performance? Yep, there’s an app for that
123 Zero build is a free tool for calculating the performance of a market-ready carbon-neutral office building design. The app estimates the discounted payback for constructing a zero emissions office building in any U.S. location, including the investment needed for photovoltaics to offset annual carbon emissions, payback calculations, estimated first costs for a highly energy efficient building, photovoltaic costs, discount rates, and user-specified fuel escalation rates.
| Nov 16, 2010
CityCenter’s new Harmon Hotel targeted for demolition
MGM Resorts officials want to demolish the unopened 27-story Harmon Hotel—one of the main components of its brand new $8.5 billion CityCenter development in Las Vegas. In 2008, inspectors found structural work on the Harmon didn’t match building plans submitted to the county, with construction issues focused on improperly placed steel reinforcing bar. In January 2009, MGM scrapped the building’s 200 condo units on the upper floors and stopped the tower at 27 stories, focusing on the Harmon having just 400 hotel rooms. With the Lord Norman Foster-designed building mired in litigation, construction has since been halted on the interior, and the blue-glass tower is essentially a 27-story empty shell.
| Nov 16, 2010
Where can your firm beat the recession? Try any of these 10 places
Wondering where condos and rental apartments will be needed? Where companies are looking to rent office space? Where people will need hotel rooms, retail stores, and restaurants? Newsweek compiled a list of the 10 American cities best situated for economic recovery. The cities fall into three basic groups: Texas, the New Silicon Valleys, and the Heartland Honeys. Welcome to the recovery.
| Nov 16, 2010
Landscape architecture challenges Andrés Duany’s Congress for New Urbanism
Andrés Duany, founder of the Congress for the New Urbanism, adopted the ideas, vision, and values of the early 20th Century landscape architects/planners John Nolen and Frederick Law Olmsted, Jr., to launch a movement that led to more than 300 new towns, regional plans, and community revitalization project commissions for his firm. However, now that there’s a societal buyer’s remorse about New Urbanism, Duany is coming up against a movement that sees landscape architecture—not architecture—as the design medium more capable of organizing the city and enhancing the urban experience.
| Nov 16, 2010
NFRC approves technical procedures for attachment product ratings
The NFRC Board of Directors has approved technical procedures for the development of U-factor, solar heat gain coefficient (SHGC), and visible transmittance (VT) ratings for co-planar interior and exterior attachment products. The new procedures, approved by unanimous voice vote last week at NFRC’s Fall Membership Meeting in San Francisco, will add co-planar attachments such as blinds and shades to the group’s existing portfolio of windows, doors, skylights, curtain walls, and window film.
| Nov 15, 2010
Gilbane to acquire W.G. Mills, Inc.
Rhode Island-based Gilbane Building Company announced plans to acquire W.G. Mills, Inc., a construction management firm with operations based in Florida. The acquisition will dramatically strengthen Gilbane’s position in Florida’s growing market and complement its already established presence in the southeast.
| Nov 11, 2010
Saint-Gobain to make $80 million investment in SAGE Electrochromics
Saint-Gobain, one of the world’s largest glass and construction material manufacturers, is making a strategic equity investment in SAGE Electrochromics to make electronically tintable “dynamic glass” an affordable, mass-market product, ushering in a new era of energy-saving buildings.
