Jessica Helfand and Michael Bierut, writers, graphic designers, and co-founders of Design Observer, will join the Yale School of Management as faculty in design this summer.
In 2003, Helfand and Bierut worked with writer Rick Poynor and author and designer William Drenttel to establish Design Observer, a website with news, features, and essays on design, urbanism, innovation and pop culture.
Helfand and Bierut believe that a quality faculty, solid curriculum, and involvement in the 28-school Global Network for Advanced Management will allow the Yale School of Management to introduce and integrate design across its programs.
“At SOM, we will approach it as one might a second language, introducing theory and practice, defining visual grammar, reframing expression, construction, and craft,” Helfand and Bierut wrote on Design Observer. “Can we move beyond the clichés of whiteboards and Magic Markers, away from Post-It notes and buzzwords, and past the overused promises of ‘design thinking’ to define new ways of exploring the value that design can bring to business—and to a larger world? We think so—and SOM does, too.”
Helfand graduated from Yale with Master of Fine Arts and has taught at the university since 1994. She has written books on subjects like graphic designer Paul Rand and the information wheel. Her book on scrapbooks, titled Scrapbooks: An American History, was named the best visual book of 2008 by The New York Times.
Bierut, a partner with Pentagram, the world’s largest independent design consultancy, is a Senior Critic in Graphic Design at the Yale School of Art. With Pentagram, he has led identity and branding strategies for companies like Benetton, Verizon, and the New York Jets, and his work has been added to permanent collections at New York City’s Museum of Modern Art (MoMA) and the Library of Congress in Washington, D.C.
Related Stories
| Mar 6, 2012
Joliet Junior College achieves LEED Gold
With construction managed by Gilbane Building Company, Joliet Junior College’s Facility Services Building combines high-performance technologies with sustainable materials to meet aggressive energy efficiency goals.
| Mar 5, 2012
Tishman constructing new courthouse in Philadelphia
Construction is underway for the Pennsylvania Department of General Services’ 510,000-sf facility.
| Mar 5, 2012
Perkins Eastman pegs O’Donnell to lead K-12 practice
O’Donnell will continue the leadership and tradition of creative design established by firm Chairman and CEO Bradford Perkins FAIA, MRAIC, AICP in leading this market sector across the firm’s 13 offices domestically and internationally.
| Mar 5, 2012
Moody+Nolan designs sustainable fire station in Cincinnati
Cincinnati fire station achieves LEED Gold certification.
| Mar 5, 2012
Gilbane Building Co. wins top honors at ASA Houston awards ceremony
Gilbane was also named General Contractor of the Year for the seventh time in 11 years and won the inaugural Safety Program of the Year award.
| Mar 5, 2012
Franklin Institute in Philadelphia selects Skanska to construct new pavilion
The building has been designed by SaylorGregg Architects and will apply for LEED Silver certification.
| Mar 2, 2012
By the Numbers
66 skyscrapers to built in China over six years; 1,000 questions in the Modern Architecture game; 21,000 new jobs.
| Mar 1, 2012
Intelligent construction photography, not just pretty pictures
Our expert tells how to organize construction progress photos so you don’t lose track of all the valuable information they contain.
| Mar 1, 2012
AIA: A clear difference, new developments in load-bearing glass
Earn 1.0 AIA/CES learning units by studying this article and successfully completing the online exam.