flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Design Thinking makes its way into Yale School of Management

Architects

Design Thinking makes its way into Yale School of Management

The school will introduce Design Observer co-founders Jessica Helfand and Michael Bierut as faculty.


By Mike Chamernik, Associate Editor | June 15, 2016
Design Thinking makes its way into Yale School of Management

Evans Hall, the new home of the Yale School of Management in New Haven, Conn. Photo: Nick Allen/Wikimedia Commons

Jessica Helfand and Michael Bierut, writers, graphic designers, and co-founders of Design Observer, will join the Yale School of Management as faculty in design this summer.

In 2003, Helfand and Bierut worked with writer Rick Poynor and author and designer William Drenttel to establish Design Observer, a website with news, features, and essays on design, urbanism, innovation and pop culture.

Helfand and Bierut believe that a quality faculty, solid curriculum, and involvement in the 28-school Global Network for Advanced Management will allow the Yale School of Management to introduce and integrate design across its programs.

“At SOM, we will approach it as one might a second language, introducing theory and practice, defining visual grammar, reframing expression, construction, and craft,” Helfand and Bierut wrote on Design Observer. “Can we move beyond the clichés of whiteboards and Magic Markers, away from Post-It notes and buzzwords, and past the overused promises of ‘design thinking’ to define new ways of exploring the value that design can bring to business—and to a larger world? We think so—and SOM does, too.”

Helfand graduated from Yale with Master of Fine Arts and has taught at the university since 1994. She has written books on subjects like graphic designer Paul Rand and the information wheel. Her book on scrapbooks, titled Scrapbooks: An American History, was named the best visual book of 2008 by The New York Times.

Bierut, a partner with Pentagram, the world’s largest independent design consultancy, is a Senior Critic in Graphic Design at the Yale School of Art. With Pentagram, he has led identity and branding strategies for companies like Benetton, Verizon, and the New York Jets, and his work has been added to permanent collections at New York City’s Museum of Modern Art (MoMA) and the Library of Congress in Washington, D.C.

Tags

Related Stories

| Feb 10, 2011

Zero Energy Buildings: When Do They Pay Off in a Hot and Humid Climate?

There’s lots of talk about zero energy as the next big milestone in green building. Realistically, how close are we to this ambitious goal? At this point, the strategies required to get to zero energy are relatively expensive. Only a few buildings, most of them 6,000 sf or less, mostly located in California and similar moderate climates, have hit the mark. What about larger buildings, commercial buildings, more problematic climates? Given the constraints of current technology and the comfort demands of building users, is zero energy a worthwhile investment for buildings in, for example, a warm, humid climate?

| Feb 9, 2011

Hospital Construction in the Age of Obamacare

The recession has hurt even the usually vibrant healthcare segment. Nearly three out of four hospital systems have put the brakes on capital projects.  We asked five capital expenditure insiders for their advice on how Building Teams can still succeed in this highly competitive sector.

| Feb 9, 2011

Businesses make bigger, bolder sustainability commitments

In 2010, U.S. corporations continued to enhance their sustainable business efforts by making bigger, bolder, longer-term sustainability commitments. GreenBiz issued its 4th annual State of Green Business report, a free downloadable report that measures the progress of U.S. business and the economy from an environmental perspective, and highlights key trends in corporate culture in regard to the environment.

| Feb 8, 2011

AIA names 104 members to College of Fellows

The Fellowship program was developed to elevate those architects who have made a significant contribution to architecture and society and who have achieved a standard of excellence in the profession. Election to fellowship not only recognizes the achievements of architects as individuals, but also their significant contribution to architecture and society on a national level.

| Feb 4, 2011

President Obama: 20% improvement in energy efficiency will save $40 billion

President Obama’s Better Buildings Initiative, announced February 3, 2011, aims to achieve a 20% improvement in energy efficiency in commercial buildings by 2020, improvements that will save American businesses $40 billion a year.

| Jan 31, 2011

Cuningham Group Architecture launches Healthcare studio with Lee Brennan

International design firm Cuningham Group Architecture, P.A. (Cuningham Group) has announced the arrival of Lee Brennan, AIA, as Principal and Leader of its new Healthcare studio. Brennan comes to Cuningham Group with over 30 years of professional experience, 22 of those years in healthcare, encompassing all aspects of project delivery, from strategic planning and programming through design and construction. The firm’s new Healthcare studio will enhance Cuningham Group’s expertise in leisure and entertainment, education, mixed-use/housing and workplace environments.

| Jan 31, 2011

HDR Architecture Releases Evidence-based Design Videos

As a follow-up to its book Evidence-based Design for Healthcare Facilities, HDR Architecture, Inc. has released three video case studies that highlight evidence-based design principles in action.

| Jan 31, 2011

CISCA releases White Paper on Acoustics in Healthcare Environments

The Ceilings & Interior Systems Construction Association (CISCA) has released an extensive white paper “Acoustics in Healthcare Environments” for architects, interior designers, and other design professionals who work to improve healthcare settings for all users. This white paper serves as a comprehensive introduction to the acoustical issues commonly confronted on healthcare projects and howbest to address those.

| Jan 28, 2011

Firestone Building Products Unveils FirestoneRoof Mobile Web App

Firestone Building Products Company unveiled FirestoneRoof, a first-of-its-kind free mobile web app. The FirestoneRoof mobile web app enables customers to instantly connect with Firestone commercial roofing experts and is designed to make it easier for building owners, facility managers, roofing consultants and others charged with maintaining commercial roofing systems to get the support they need, when they need it.

| Jan 27, 2011

Perkins Eastman's report on senior housing signals a changing market

Top international design and architecture firm Perkins Eastman is pleased to announce that the Perkins Eastman Research Collaborative recently completed the “Design for Aging Review 10 Insights and Innovations: The State of Senior Housing” study for the American Institute of Architects (AIA). The results of the comprehensive study reflect the changing demands and emerging concepts that are re-shaping today’s senior living industry.

boombox1
boombox2
native1

More In Category


Urban Planning

Bridging the gap: How early architect involvement can revolutionize a city’s capital improvement plans

Capital Improvement Plans (CIPs) typically span three to five years and outline future city projects and their costs. While they set the stage, the design and construction of these projects often extend beyond the CIP window, leading to a disconnect between the initial budget and evolving project scope. This can result in financial shortfalls, forcing cities to cut back on critical project features.



Libraries

Reasons to reinvent the Midcentury academic library

DLR Group's Interior Design Leader Gretchen Holy, Assoc. IIDA, shares the idea that a designer's responsibility to embrace a library’s history, respect its past, and create an environment that will serve student populations for the next 100 years.

halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021