Entertainment design firm WATG has acquired SOSH Architects, an interior design and planning firm based in Atlantic City, N.J. The former SOSH office will now begin operating as the ninth regional office in WATG’s global framework.
Both firms are known for specializing in architecture and interior design for the hospitality and entertainment sectors. SOSH has received acclaim for its role in the gaming industry, namely casino and hotel design, through several notable partnerships: Hard Rock International, Caesars Entertainment, Ocean Casino Resort, and Bally's Corp., to name a few.
Growth of Entertainment Design Firm WATG
“SOSH has been recognized as a leader in gaming industry design, and WATG the leader in hospitality,” said David Moore, Chief Executive Officer, WATG. “As we come together, we’re excited by the opportunity to elevate our offering to our clients, helping them to differentiate, grow and succeed.”
This news comes off the heels of WATG's expansion into the south central region of the U.S. with a new office in Dallas, Texas. With the addition of SOSH's Atlantic City office, the firm now holds space in Honolulu, Hawaii, Los Angeles, Calif., Tustin, Calif., Dallas, Texas., New York, N.Y., London, Singapore, and Shanghai.
The acquisition will expand WATG's reach of gaming and entertainment services, supplementing the firm's presence in hospitality, senior living, luxury multifamily, and mixed-use developments. Demand for casinos have grown; the global casino hotel industry held a market worth $191 billion in 2022—around 36% of the global gaming market altogether.
“We’re proud to come together now and look forward to the opportunity to work as a collaborative, multidisciplinary team, sharing our expertise in the gaming industry and gaining from WATG’s elite and global presence,” said Tom Sykes, Founding Principal, SOSH.
RELATED:
Related Stories
| Aug 14, 2014
How workplace design can empower employees, businesses
Focusing on recent work at Follett and Zurich, CannonDesign’ Meg Osman reveals the power of research, strategy, change management, and measurement to transform businesses for the better.
| Aug 13, 2014
Campus UX: Why universities should be creating 'branded environments' on campus
When most colleges and universities consider their brands, they rarely venture beyond the design and implementation of a logo, writes Gensler Design Director Brian Brindisi.
| Aug 12, 2014
Vietnam's 'dragonfly in the sky' will be covered in trees, vegetation
Designed by Vietnamese design firm Vo Trong Nghia Architects, the building will be made up of stacked concrete blocks placed slightly askew to create a soft, organic form that the architects say is reminiscent of a dragonfly in the sky.
| Aug 12, 2014
Design firms invited to submit qualifications for St. Petersburg, Fla., waterfront project
The city of St. Petersburg, Fla., invites firms to submit their ideas for a new and improved pier for Florida's fifth largest city.
| Aug 11, 2014
Air Terminal Sector Giants: Morphing TSA procedures shape terminal design [2014 Giants 300 Report]
The recent evolution of airport terminals has been prompted largely by different patterns of passenger behavior in a post-9/11 world, according to BD+C's 2014 Giants 300 Report.
| Aug 11, 2014
Will Alsop's funky 'high-rise on stilts' will be built over an apartment building in London
South London's riverfront will soon be graced by one of Will Alsop's eccentric designs: a curved apartment tower on purple stilts.
| Aug 8, 2014
LEGO launches set aimed at professional architects
LEGO Architecture Studio is made up of 76 unique elements and over 1,200 pieces, and is intended to give the builder as much freedom as possible.
| Aug 8, 2014
Government Sector Giants: Public-sector construction slow, but stirring [2014 Giants 300 Report]
Improving energy performance of existing properties through targeted upgrades and large-scale reconstruction continues to be a federal priority, according to BD+C's 2014 Giants 300 Report.
Sponsored | | Aug 8, 2014
Setting guidelines for construction PDF documents across the AEC industry
Sasha Reed interviews two members of the coalition responsible for creating new Guidelines for Construction PDF Documents. SPONSORED CONTENT
Sponsored | | Aug 8, 2014
Safe and secure: Fire and security glazing solution for Plaquemines Parish Detention Center
When the designers at L. R. Kimball looked for an all-in-one clear, wire-free glazing solution that protects against fire, bullets and forced entry for the new Plaquemines Parish Detention Center, SAFTI FIRST supplied a complete single-source tested and listed assembly that was easy to install and maintenance-free.
