flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Koolhaas’ OMA teams with chemical company to study link between color and economy

Koolhaas’ OMA teams with chemical company to study link between color and economy

The firms hope the research partnership will make a significant contribution to creating more ‘human’ urban environments.


By Adilla Menayang, Assistant Editor | June 11, 2014
AkzoNobel's Human Cities initiative commits to improving, energizing and regener
AkzoNobel's Human Cities initiative commits to improving, energizing and regenerating urban communities globally.

By the year 2050, 70 percent of the world’s population will live in cities. In anticipation of this, Amsterdam-based AkzoNobel, a chemical company that specializes in decorative paint and coatings, recently announced its Human Cities initiative as a way to highlight their commitment in “improving, energizing and regenerating urban communities across the world.”

One project part of the initiative is a partnership with leading architecture firm OMA, founded by Rem Koolhaas, to research the link between color and economic development of a city. The announcement was made at the Venice Architecture Biennale.

“We believe that our new research partnership with OMA will make a significant contribution to creating more ‘human’ urban environments for the world’s citizens,” says AkzoNobel CEO Ton Büchner. “We’re delighted to be partnering with Rem Koolhaas and OMA on this study.”

Archdaily reports that this is not the first time research has been done on the effects of color in economics. Back in 2001, research done in Brazilian favelas by Brazilian firm Jorge Mario Jáuregui Architects and published by Harvard University Press found that “Colors had been absent due to poverty, people work on the inside, but cannot afford to work on the outside. And when a new, planned building rises in the slum – be it a public toilet or a sewing co-operative – it immediately becomes a monument. It was conceived by an architect, it indicates things are changing: People understand they now have the right to what was only available in the so-called ‘formal city.’”

Related Stories

Healthcare Facilities | Dec 19, 2023

A new hospital in Duluth, Minn., is now the region’s largest healthcare facility

In Duluth, Minn., the new St. Mary’s Medical Center, designed by EwingCole, is now the largest healthcare facility in the region. The hospital consolidates Essentia Health’s healthcare services under one roof. At about 1 million sf spanning two city blocks, St. Mary’s overlooks Lake Superior, providing views on almost every floor of the world’s largest freshwater lake.

Government Buildings | Dec 19, 2023

New Pennsylvania State Archives building holds documents dating back to 1680

Work was recently completed on a new Pennsylvania State Archives building in Harrisburg, Penn. The HGA-designed, 146,000-sf facility offers numerous amenities, including computers, scanners, printers, a kitchenette with seating, lockers, a meeting room, a classroom, an interactive video wall, gallery, and all-gender restrooms. The features are all intended to provide a welcoming and comfortable environment for visitors.

Urban Planning | Dec 18, 2023

The impacts of affordability, remote work, and personal safety on urban life

Data from Gensler's City Pulse Survey shows that although people are satisfied with their city's experience, it may not be enough.

MFPRO+ News | Dec 18, 2023

Berkeley, Calif., raises building height limits in downtown area

Facing a severe housing shortage, the City of Berkeley, Calif., increased the height limits on residential buildings to 12 stories in the area close to the University of California campus.

Green | Dec 18, 2023

Class B commercial properties gain more from LEED certification than Class A buildings

Class B office properties that are LEED certified command a greater relative benefit than LEED-certified Class A buildings, according to analysis from CBRE. The Class B LEED rent advantage over non-LEED is about three times larger than the premium earned by Class A LEED buildings.

Codes and Standards | Dec 18, 2023

ASHRAE releases guide on grid interactivity in the decarbonization process

A guide focusing on the critical role of grid interactivity in building decarbonization was recently published by ASHRAE. The Grid-Interactive Buildings for Decarbonization: Design and Operation Resource Guide provides information on maximizing carbon reduction through buildings’ interaction with the electric power grid.

Architects | Dec 18, 2023

Perkins&Will’s new PRECEDE tool provides access to public health data to inform design decisions

Perkins&Will recently launched a free digital resource that allows architects and designers to access key public health data to inform design decisions. The “Public Repository to Engage Community and Enhance Design Equity,” or PRECEDE, centralizes demographic, environmental, and health data from across the U.S. into a geospatial database.

Sports and Recreational Facilities | Dec 15, 2023

San Antonio Spurs’ new practice facility aims to help players win championships and maintain well-being

Designed by ZGF, the Victory Capital Performance Center uses biophilic design to promote better health and wellness on and off the court.

Affordable Housing | Dec 14, 2023

What's next for affordable housing in 2024?

As 2023 draws to a close, GBBN’s Mary Jo Minerich and Amanda Markovic, AIA sat down to talk about the future. What’s next in terms of trends, technology, and construction of affordable housing?

75 Top Building Products | Dec 13, 2023

75 top building products for 2023

From a bladeless rooftop wind energy system, to a troffer light fixture with built-in continuous visible light disinfection, innovation is plentiful in Building Design+Construction's annual 75 Top Products report. 

boombox1
boombox2
native1

More In Category


Urban Planning

Bridging the gap: How early architect involvement can revolutionize a city’s capital improvement plans

Capital Improvement Plans (CIPs) typically span three to five years and outline future city projects and their costs. While they set the stage, the design and construction of these projects often extend beyond the CIP window, leading to a disconnect between the initial budget and evolving project scope. This can result in financial shortfalls, forcing cities to cut back on critical project features.



Libraries

Reasons to reinvent the Midcentury academic library

DLR Group's Interior Design Leader Gretchen Holy, Assoc. IIDA, shares the idea that a designer's responsibility to embrace a library’s history, respect its past, and create an environment that will serve student populations for the next 100 years.

halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021