We are finally conceding to a request that’s been made a thousand times–-do an episode on starting an architectural business-–a topic that I have resisted for essentially six years, and I think I’ve finally broken. This is not as easy of a topic to discuss as you might think because there are a million different ways you could answer a question this broad. In an attempt to make this conversation of value, we are going to start at the beginning, and we are going to eat this whale one bit at a time.
