The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea.
Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.
Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.
Related Stories
| Oct 9, 2014
More recession-postponed design projects are being resurrected, says AIA
About three quarters of the estimated 700 firms that serve as panelists on AIA’s Architectural Billings Index (ABI) had delayed or canceled major design projects in response to recessionary pressures. Nearly one-third of those firms now say they have since restarted stalled projects.
| Oct 9, 2014
Steven Holl's 'intersecting spheres' scheme for Taipei necropolis gets green light
The schematic design has been approved for the 50 000-sm Arrival Hall and Oceanic Pavilion for the Taiwan ChinPaoSan Necropolis.
| Oct 9, 2014
Beyond the bench: Meet the modern laboratory facility
Like office workers escaping from the perceived confines of cubicles, today’s scientists have been freed from the trappings of the typical lab bench, writes Perkins+Will's Bill Harris.
| Oct 8, 2014
New tools for community feedback and action
Too often, members of a community are put into a reactive position, asked for their input only when a major project is proposed. But examples of proactive civic engagement are beginning to emerge, write James Miner and Jessie Bauters.
| Oct 8, 2014
Massive ‘healthcare village’ in Nevada touted as world’s largest healthcare project
The $1.2 billion Union Village project is expected to create 12,000 permanent jobs when completed by 2024.
| Oct 8, 2014
First look: Woods Bagot unveils plans for new Christchurch Convention Center
The locally-inspired building is meant to serve as a symbol of the city's recovery from the earthquake of 2011.
| Oct 8, 2014
Denver transit project wins design-build Project of the Year honor
The Denver Union Station Transit Improvement Project is among 25 projects honored by the Design Build Institute of America for excellence in design-build project delivery.
| Oct 7, 2014
Analysis: Student loans will cost housing industry $83 billion in 2014
More than 410,000 single- and multifamily home sales will be lost in 2014 due to student loan debt, according to analysis by John Burns Real Estate Consulting.
Sponsored | | Oct 7, 2014
Boost efficiency with advanced framing
As architects continue to search for ways to improve building efficiencies, more and more are turning to advanced framing methods, particularly for multifamily and light commercial projects.
| Oct 7, 2014
Economic gains are rallying rents in Raleigh, N.C.
The greater Raleigh, N.C., market appears to be getting back on its feet again, which is good news for rental property owners.