The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea.
Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.
Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.
Related Stories
| Jul 22, 2013
Cultural Facility Report [2013 Giants 300 Report]
Building Design+Construction's rankings of design and construction firms with the most revenue from cultural facility projects, as reported in the 2013 Giants 300 Report.
| Jul 22, 2013
International Report [2013 Giants 300 Report]
Building Design+Construction's rankings of design and construction firms with the most revenue from international projects, as reported in the 2013 Giants 300 Report.
| Jul 19, 2013
Top BIM Construction Firms [2013 Giants 300 Report]
Turner, Clark Group, DPR top Building Design+Construction's 2013 ranking of the contractors and construction management firms with the most revenue from BIM-driven projects.
| Jul 19, 2013
Top BIM Engineering Firms [2013 Giants 300 Report]
Jacobs, URS, SAIC top Building Design+Construction's 2013 ranking of the engineering and engineering/architecture firms with the most revenue from BIM-driven projects.
| Jul 19, 2013
Top BIM Architecture Firms [2013 Giants 300 Report]
Gensler, HOK, HDR top Building Design+Construction's 2013 ranking of the architecture and architecture/engineering firms with the most revenue from BIM-driven projects.
| Jul 19, 2013
BIM 2.0: AEC firms share their vision for the great leap forward in BIM/VDC implementation [2013 Giants 300 Report]
We reached out to dozens of AEC firms that made our annual BIM Giants lists and asked one simple question: What does BIM 2.0 look like to you? Here’s what they had to offer.
| Jul 19, 2013
Reconstruction Sector Construction Firms [2013 Giants 300 Report]
Structure Tone, DPR, Gilbane top Building Design+Construction's 2013 ranking of the largest reconstruction contractor and construction management firms in the U.S.
| Jul 19, 2013
Reconstruction Sector Engineering Firms [2013 Giants 300 Report]
URS, STV, Wiss Janney Elstner top Building Design+Construction's 2013 ranking of the largest reconstruction engineering and engineering/architecture firms in the U.S.
| Jul 19, 2013
Reconstruction Sector Architecture Firms [2013 Giants 300 Report]
Stantec, HOK, HDR top Building Design+Construction's 2013 ranking of the largest reconstruction architecture and architecture/engineering firms in the U.S.
| Jul 19, 2013
Renovation, adaptive reuse stay strong, providing fertile ground for growth [2013 Giants 300 Report]
Increasingly, owners recognize that existing buildings represent a considerable resource in embodied energy, which can often be leveraged for lower front-end costs and a faster turnaround than new construction.
