Since entering the hospitality scene in 2008, Airbnb has evolved from a trendy upstart to a full-on disruptor. The online marketplace now enables people to list, discover, and book accommodations in nearly 200 countries around the world.
This new kid on the hospitality block is actually an extension of a long-standing tradition of lodging alternatives that range from renting villas in Italy to choosing timeshare properties in Florida.
“Airbnb is taking what has always been out there, localizing it, and bringing properties together in a way that provides a streamlined alternative for travelers,” says Nunzio DeSantis, FAIA, LEED AP, Director of the HKS Hospitality Group in Dallas.
Though Airbnb’s home-sharing units represent less than 3% of revenue in the overall hotel industry, the online marketplace continues to grow exponentially each year. And the hospitality industry can’t help but take notice.
“As in any industry, choice often compels people to make changes and to stop taking things for granted,” says Keith Simmel, AIA, LEED AP, Principal of the Hospitality Studio at Cooper Carry in Atlanta. “If Airbnb helps hotel brands to up their game and make decisions that help people land at their properties, then it’s ultimately good for the overall industry.”
No doubt, Airbnb—and the numerous variations it has spawned—is well positioned to attract future generations of business and leisure travelers.
“People are willing to embrace the messiness of an Airbnb because they’re getting a more flexible, locally relevant experience,” says Caleb Mulvena, Principal at Mapos in New York. “If the larger hotel players can tap into that sense of messiness and adventure, but layer on a level of service that you don’t necessarily get with Airbnb, that will be something that’s really powerful.”
Related Stories
| May 7, 2013
Renovated bridge building will anchor Nashville riverfront master plan
Renovations to the former Nashville Bridge Company building were recently completed, including a newly-built modern wing. The facility has been re-dubbed The Bridge Building and now offers spaces for meetings, parties, weddings, and other events.
| Apr 30, 2013
Tips for designing with fire rated glass - AIA/CES course
Kate Steel of Steel Consulting Services offers tips and advice for choosing the correct code-compliant glazing product for every fire-rated application. This BD+C University class is worth 1.0 AIA LU/HSW.
| Apr 30, 2013
Healthcare lighting innovation: Overhead fixture uses UV to kill airborne pathogens
Designed specifically for hospitals, nursing homes, child care centers, and other healthcare facilities where infection control is a concern, the Arcalux Health Risk Management System (HRMS) is an energy-efficient lighting fixture that doubles as a germ-killing machine.
| Apr 24, 2013
North Carolina bill would ban green rating systems that put state lumber industry at disadvantage
North Carolina lawmakers have introduced state legislation that would restrict the use of national green building rating programs, including LEED, on public projects.
| Apr 24, 2013
Los Angeles may add cool roofs to its building code
Los Angeles Mayor Antonio Villaraigosa wants cool roofs added to the city’s building code. He is also asking the Department of Water and Power (LADWP) to create incentives that make it financially attractive for homeowners to install cool roofs.
| Apr 10, 2013
ASHRAE publishes second edition to HVAC manual for healthcare facilities
The American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE) has published a second edition of its “HVAC Design Manual for Hospitals and Clinics.”
| Apr 2, 2013
6 lobby design tips
If you do hotels, schools, student unions, office buildings, performing arts centers, transportation facilities, or any structure with a lobby, here are six principles from healthcare lobby design that make for happier users—and more satisfied owners.
| Apr 2, 2013
4 hospital lobbies provide a healthy perspective
A carefully considered entry zone can put patients at ease while sending a powerful branding message for your healthcare client. Our experts show how to do it through four project case studies.
| Mar 29, 2013
Detroit's historic Whitney Building to be renovated for hotel, apartments
Detroit's David Whitney Building, a 19-story landmark erected in 1915, will be renovated for an Aloft hotel and apartments.
| Mar 29, 2013
Cuningham Group acquires NTD's healthcare practice, expands into key markets
The international design firm Cuningham Group Architecture, Inc. has announced that NTD Healthcare has the joined the company in a strategic expansion. A practice of NTD Architecture, NTD Healthcare joins Cuningham Group with three principals: Wayne Hunter, AIA, NCARB, ACHA and Phillip T. Soule, III, AIA, ACHA in San Diego, along with Maha Abou-Haidar, AIA in Phoenix.
