A national research study conducted by Eric Mower + Associates' Contractor Insight specialty reveals that contractors make nearly half of their tool and building supply purchases from big-box retailers.
"Retailers score high for variety and convenience, but that's not the whole story for brand marketers; they must 'see' the customer as a shopper, not only as a contractor. If they don't— and they don't know the shopper's journey or how to align their product in the retail environment— they will not reach full potential in the aisles," said John O'Hara partner and leader of EMA's Contractor Insight specialty.
When it comes to purchasing hand tools, power tools and tool accessories, big-box retailers like Home Depot and Lowe's have an advantage over traditional distributors as the preferred shopping destination. Study respondents cited convenience, range of products and brands, and accessibility as their reasons for choosing their place of purchase.
According to the research, 46% of contractors purchase hand tools, 47% purchase power tools and 49% purchase accessories from big-box retailers; 42%, 35% and 36% purchase hand tools, power tools and accessories from distributors, respectively.
Contractors perceived big-box retailers to have a better variety of products, lower pricing, and greater convenience as a one-stop shop, according to the study. Of the respondents, 63% would prefer to make small-volume purchases at big box retailers.
Those who prefer purchasing through distributors said it was for their customer service (75%), relationships (70%), knowledge (63%) and delivery (54%), all of which ranked significantly higher when compared to retailers. Distributors were also ranked high for having tools for pros, shipping directly to the contractor site and credit arrangements. According to the survey, 80% would make large-volume purchases at the distributorship, especially for plumbers (91%).
The EMA study was administered online to 500 general contractors, electricians, plumbers and HVAC specialists. More than 90 percent of respondents have at least six years' professional experience. BD+C
Related Stories
Adaptive Reuse | Sep 12, 2024
White paper on office-to-residential conversions released by IAPMO
IAPMO has published a new white paper titled “Adaptive Reuse: Converting Offices to Multi-Residential Family,” a comprehensive analysis of addressing housing shortages through the conversion of office spaces into residential units.
Mixed-Use | Sep 10, 2024
Centennial Yards, a $5 billion mixed-use development in downtown Atlanta, tops out its first residential tower
Centennial Yards Company has topped out The Mitchell, the first residential tower of Centennial Yards, a $5 billion mixed-use development in downtown Atlanta. Construction of the apartment building is expected to be complete by the middle of next year, with first move-ins slated for summer 2025.
Healthcare Facilities | Sep 9, 2024
Exploring the cutting edge of neuroscience facility design
BWBR Communications Specialist Amanda Fisher shares the unique considerations and challenges of designing neuroscience facilities.
Office Buildings | Sep 6, 2024
Fact sheet outlines benefits, challenges of thermal energy storage for commercial buildings
A U.S. Dept. of Energy document discusses the benefits and challenges of thermal energy storage for commercial buildings. The document explains how the various types of thermal energy storage technologies work, where their installation is most beneficial, and some practical considerations around installations.
Office Buildings | Sep 5, 2024
Office space downsizing trend appears to be past peak
The office downsizing trend may be past its peak, according to a CBRE survey of 225 companies with offices in the U.S., Canada, and Latin America. Just 37% of companies plan to shrink their office space this year compared to 57% last year, the survey found.
University Buildings | Sep 4, 2024
UC San Diego’s new Multidisciplinary Life Sciences Building will support research and teaching in both health and biological sciences
The University of California San Diego has approved plans for a new Multidisciplinary Life Sciences Building, with construction starting this fall. The 200,000-sf, six-level facility will be the first building on the UC San Diego campus to bridge health science research with biological science research and teaching.
Codes and Standards | Sep 3, 2024
Atlanta aims to crack down on blighted properties with new tax
A new Atlanta law is intended to crack down on absentee landlords including commercial property owners and clean up neglected properties. The “Blight Tax” allows city officials to put levies on blighted property owners up to 25 times higher than current millage rates.
Resiliency | Sep 3, 2024
Phius introduces retrofit standard for more resilient buildings
Phius recently released, REVIVE 2024, a retrofit standard for more resilient buildings. The standard focuses on resilience against grid outages by ensuring structures remain habitable for at least a week during extreme weather events.
Construction Costs | Sep 2, 2024
Construction material decreases level out, but some increases are expected to continue for the balance Q3 2024
The Q3 2024 Quarterly Construction Insights Report from Gordian examines the numerous variables that influence material pricing, including geography, global events and commodity volatility. Gordian and subject matter experts examine fluctuations in costs, their likely causes, and offer predictions about where pricing is likely to go from here. Here is a sampling of the report’s contents.
Adaptive Reuse | Aug 29, 2024
More than 1.2 billion sf of office space have strong potential for residential conversion
More than 1.2 billion sf of U.S. office space—14.8% of the nation’s total—have strong potential for conversion to residential use, according to real estate software and services firm Yardi. Yardi’s new Conversion Feasibility Index scores office buildings on their suitability for multifamily conversion.
