flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

MVRDV designs Seoul entertainment district with gold entrance and curtain façade

Retail Centers

MVRDV designs Seoul entertainment district with gold entrance and curtain façade

The 9,800-sm complex will have retail and nightclub space with a plaza in between the two concrete buildings.


By Mike Chamernik, Associate Editor | July 21, 2016

Paradise City in Seoul, South Korea. Rendering: MVRDV. Click here to enlarge.

People will notice a big gold splotch when they are flying into Seoul.

The Dutch architecture firm MVRDV designed Paradise City, an entertainment district in the South Korean capital. Comprising two buildings with a plaza in between, the main entrance is colored with a giant golden circle. The firm says the spot will mark the entrance like a sunbeam and will even be visible to airplanes landing at and departing from the nearby Incheon Airport.

The 9,800-sm complex consists of two concrete buildings. The curved 3,600-sm Sandbox will be a retail center that connects to a new casino. Partygoers will flock to the rectangular, 6,200-sm Nightclub, which also has a water club and sky-garden on the upper floor.

The windowless buildings will welcome guests with glass entrances worked into the curtain-like façade. 

“The buildings are opened by lifting them like a curtain, unravelling their interior,” MVRDV Co-founder Winy Maas said in a statement.

Construction will begin later this year and finish in 2018, in time for the 2018 Winter Olympics in Pyeongchang, South Korea.

MVRDV worked with Gansam Architects, who designed the wider masterplan that includes a boutique hotel, food-court, spa, galleries, and convention facilities.

 

Rendering: MVRDV. Click to enlarge.

Related Stories

| Aug 11, 2010

CTBUH changes height criteria; Burj Dubai height increases, others decrease

The Council on Tall Buildings and Urban Habitat (CTBUH)—the international body that arbitrates on tall building height and determines the title of “The World’s Tallest Building”—has announced a change to its height criteria, as a reflection of recent developments with several super-tall buildings.

| Aug 11, 2010

Swiss Farms to open drive-thru grocery

Swiss Farms, America’s drive-through grocer, will unveil its new prototype store designed by retail design and branding firm, Chute Gerdeman Retail. The new store, in Ridley Township, Pa., features a new brand identity, an eye-catching barn motif and 21st century touches, including LED displays that tie merchandise offerings to the weather forecast.

| Aug 11, 2010

Jacobs, Arup, AECOM top BD+C's ranking of the nation's 75 largest international design firms

A ranking of the Top 75 International Design Firms based on Building Design+Construction's 2009 Giants 300 survey. For more Giants 300 rankings, visit http://www.BDCnetwork.com/Giants

| Aug 11, 2010

Architecture Billings Index flat in May, according to AIA

After a slight decline in April, the Architecture Billings Index was up a tenth of a point to 42.9 in May. As a leading economic indicator of construction activity, the ABI reflects the approximate nine to twelve month lag time between architecture billings and construction spending. Any score above 50 indicates an increase in billings.

| Aug 11, 2010

Construction employment declined in 333 of 352 metro areas in June

Construction employment declined in all but 19 communities nationwide this June as compared to June-2008, according to a new analysis of metropolitan-area employment data released today by the Associated General Contractors of America.  The analysis shows that few places in America have been spared the widespread downturn in construction employment over the past year.

| Aug 11, 2010

Jacobs, Hensel Phelps among the nation's 50 largest design-build contractors

A ranking of the Top 50 Design-Build Contractors based on Building Design+Construction's 2009 Giants 300 survey. For more Giants 300 rankings, visit http://www.BDCnetwork.com/Giants

| Aug 11, 2010

Arup, SOM top BD+C's ranking of the country's largest mixed-use design firms

A ranking of the Top 75 Mixed-Use Design Firms based on Building Design+Construction's 2009 Giants 300 survey. For more Giants 300 rankings, visit http://www.BDCnetwork.com/Giants

| Aug 11, 2010

Structure Tone, Turner among the nation's busiest reconstruction contractors, according to BD+C's Giants 300 report

A ranking of the Top 75 Reconstruction Contractors based on Building Design+Construction's 2009 Giants 300 survey. For more Giants 300 rankings, visit http://www.BDCnetwork.com/Giants

boombox1
boombox2
native1

More In Category

3D Printing

3D-printed construction milestones take shape in Tennessee and Texas

Two notable 3D-printed projects mark milestones in the new construction technique of “printing” structures with specialized concrete. In Athens, Tennessee, Walmart hired Alquist 3D to build a 20-foot-high store expansion, one of the largest freestanding 3D-printed commercial concrete structures in the U.S. In Marfa, Texas, the world’s first 3D-printed hotel is under construction at an existing hotel and campground site.




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021